About Waymark
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Waymark is the bridge of success between you and your overseas operations |
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We are an information conduit between organizations throughout Asia Pacific and the international community of business and scientific professionals.
How did we get started?
Being assigned to Asia-Pacific is vastly different than doing a job in the United States, or even Europe. Any international posting requires six main issues to absolutely be 100% properly addressed to become quickly effective in the new work:
- Understanding the geography and culture
- Language competency (albeit limited initially) and social practices
- History and geo-political perspectives, localized insight
- How business is conducted, protocol nuances
- News of the day in each foreign country, hot topics
- The competition, research industry trends, general economic situation
And working for a Western manufacturing corporation or services firm, one soon realizes that the North American and European staff and markets remain comfortably familiar. However, most everything about Asia can be rather complicated and relatively unknown, in spite of the employer organization’s often times experienced tenure already present in the Asia-Pacific hemisphere. With Asia’s 21st century prominence, anyone who has not been living in a cave for the past few years realizes that continuous education about Asia for employee assignments there is a must. This gets to the core of why Waymark became a company.
Some of our own previous personal career experiences in overseas education and preparation involved merely a couple of days occasionally (and only about 6 hours per day) of informal indoctrination by a well known languages-intercultural teaching provider, in which instruction consisted of a handful of conversational phrases and how to use chopsticks at a local restaurant. That was it! And the services provider advisers had virtually no real-world experience or time spent living and working anywhere in Asia! They were cordial, professional, and handed out great booklets, while we all were left to figure out life working and living in an Asian nation when we landed there.
We still see so many clients and friends coming over to Asia being asked to represent their organizations with no training or education about the country in which they are now working and managing local staff. As was the case with Waymark’s founder, he knew his products, his company-employer available help/organizational chart (who to contact), the fluid power industry, engineering technology – as well as, if not better – than anyone else. But zero about life in Asia! And suddenly his job was to manage the efforts of over 700 people throughout Asia-Pacific and interact with customers. For him, the “mission” was about more than selling products and hiring people, or constructing a factory in China. It became learning all there is to know and understand about working throughout Asia-Pacific over the long haul.
The methods for accessing and researching valued information, the ability to analyze and disseminate knowledge, gathering news, and even training people in today’s professional world are changing constantly. Whether it involves science & technology, commerce, even geo-political happenings, the need for proper discourse remains of paramount importance. The team running distant operations continues to be unusually busy simply managing day-to-day organizational prerequisites. All of us have witnessed what goes wrong when the home office, divisional operations, or overseas trading subsidiaries do not receive accurate information, or in many instances, very unreliable facts and data. Our job is to change that dilemma from a multi-faceted approach with our core services, and 30 years of experience as fully outlined within this website.
In addition to a local 24/7/365 presence; we follow over 150 newspapers and journals, periodicals, site interviews, and newscasts to provide timely and relevant information which is one of the fundamental keys to business success.

